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Restaurant Social Media Trends and Statistics

Mar 20, 2019
Social Media Trends for Restaurants Infographic
Social Media Trends for Restaurants Infographic
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Infographic Transcript:

Restaurant Social Media Statistics and Technology Trends

Food is the new supermodel

  • 72% of people photograph the main meal
  • 25% of people photograph their food for a food blog or food diary
  • 22% of people document their own culinary creations
  • 16% of people photograph their food because of a special occasion or event

Your Customers love to…

  • 47% of restaurant customers text and tweet while they eat
  • 40% of restaurant customers learn more about food from websites
  • 24% of restaurant customers respond to conversations on social media sites
  • 21% of restaurant customers look up discounts, coupons and food deals

They say that when technology is used by restaurants…

  • 46% say it enhances their restaurant experience
  • 30% say it speeds up service
  • 24% of customers look at a restaurant’s social media page before choosing their dining spot

How to use technology to attract restaurant customers

  • Create social media pages
  • Set up a website
  • Register with review sites
  • Set up a blog
  • Offer free wi-fi
  • Register with dining apps
  • Use digital or mobile coupons
  • Offer social “check-in” incentives
  • Ground-breaking technology includes:
  • Mobile ordering
  • Tablet order kiosks
  • Facebook ordering
  • Tabletop e-waiter and checkout
  • Digital menu boards
  • Games while you wait

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