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How to Secure Funding to Elevate Your Beauty Salon Business

Nov 2, 2023

The beauty salon industry has always been an evolving and dynamic one. Recently, the hair salon industry trends point towards organic products, sustainable practices, and tech-integrated salons, there’s no better time for salon owners to expand or renovate. Whether you’re a startup or an existing salon looking for growth, funding remains a crucial aspect of realizing your business dreams. Here’s how you can navigate the world of loans, cash advances, and financing options tailored for the beauty salon business.

1. Understanding Salon Business Trends in 2023

Before diving into how to get financing, it’s essential for beauty salon owners to be aware of the current industry trends:

  • Sustainable Practices: Green salons or eco-friendly salons are on the rise. They focus on using products that are environmentally friendly.
  • Tech-Driven: The integration of technology, from appointment scheduling to virtual hair consultations, is becoming commonplace.
  • Diverse Services: Beyond the traditional hair salon, there’s a rise in nail salons, spa treatments, and holistic wellness integrated salons.

2. Gauging Your Investment Needs

One of the primary questions that plague beauty salon owners, especially startups, is: How much money should be invested? It isn’t just about salon equipment like dryers or chairs; it also includes real estate, if you’re considering a new location, and new equipment that aligns with recent trends. Many factors determine the required working capital, from the size of your salon to its location and the services offered.

3. Growing Your Beauty Salon Business

Having been in business for more than four months offers an edge. It means you have a grasp of your cash flow, which is pivotal for funders. Growth can be achieved by:

  • Diversifying Services: Introducing nail treatments or new beauty therapies.
  • Upgrading Equipment: Using equipment financing options to get state-of-the-art salon equipment.
  • Expanding Real Estate: Consider commercial real estate loans if relocating to a bigger or more strategic location is on your agenda.

4. Finding the Right Financing Option

Traditional Bank Loans

While a traditional bank loan might seem the obvious choice, it often involves a lengthy application process. Banks typically offer term loans where borrowers are given a lump sum, with repayment terms ranging from short-term (a few months) to several years. The advantage of bank loans is slightly lower interest rates. However, your credit score and credit history play a significant role in the eligibility criteria. Moreover, the approval and funding timing can take weeks or months and they are likely to require a down payment and/or collateral.

SBA Loans

The Small Business Administration (SBA) offers several types of loans beneficial for small business owners. The SBA 7(a) loan is especially popular, given its favorable terms and interest rates. However, securing an SBA small business loan demands a stellar credit score, a robust business plan, and, often, collateral.

Online Lenders

Emerging as a popular choice for beauty salon business owners, online funders have a swifter application process compared to traditional banks. While they might offer diverse loan options and types of loans, it’s vital to be cautious of potentially higher interest rates.

Merchant Cash Advances (MCA)

For salon business owners who prefer steering clear of traditional loans or lines of credit, MCAs are a viable choice. An MCA provides a lump sum in exchange for a share of future sales. This financing option can be easier to qualify for, especially for those with bad credit. Cash advances provide quick working capital and are available for new businesses as long as they have 3-4 months of business bank statements to submit.

5. How to Approach the Loan Application Process

  • Prepare a Solid Business Plan: Whether you’re approaching the Small Business Administration or an online lender, your business plan should vividly describe your business needs, monthly payments you can afford, and projected annual revenue.
  • Gather Necessary Documentation: Be it tax returns, P&L statements, balance sheets, income statements and other bank account details, plus proof of annual revenue – having all paperwork ready can expedite the application process.
  • Understand the Loan Terms: Be it interest rates, loan amount, or monthly payments, understanding every facet of the loan terms is crucial.

If you do not have all of the necessary paperwork noted above, an MCA provider is likely your best bet for business financing.

6. Pros and Cons of Opening a Salon


  • Always in demand, as beauty services aren’t just a luxury but a necessity for many.
  • Offers creative freedom to hairstylists and beauty therapists.
  • Potential for high-profit margins with the right strategies.


  • Initial investment can be high, especially when focusing on high-end equipment or prime real estate.
  • Requires constant upgradation to keep up with industry trends.
  • Can be impacted by economic downturns, affecting the ability to repay loans.

In Conclusion

Embarking on the journey of either starting or growing your beauty salon business demands not only passion but also strategic financial decisions. While traditional bank loans and SBA loans remain popular, the emphasis on merchant cash advances offers a testament to their rising credibility among salon owners.

Remember, every loan or financing option has its merits and challenges. By aligning your salon’s needs with the right financial aid, you pave the way for a thriving, modern beauty salon that resonates with contemporary clientele.


$3,098,641,569 dollars funded